When I first began purchasing bananas for the Albert’s Organics in 2001 Fair Trade was a new concept in banana sales and only represented a small fraction of the bananas business. Since bananas are one of our number one sales items I thought it was important to have a closer relationship with our producers. I soon realized that purchasing a Fair Trade banana was one way to become directly involved, benefit those growers and offer unique and valuable product in the banana marketplace.
Continue reading “Fair Trade an instrument of Hope and Prosperity”
