The news of genetically engineered (GE) foods is certainly circuitous. Recent news came literally in a round shape when General Mills announced that their 73-year-old breakfast cereal, Cheerios, would be free of GE products. Cheerios is one of the highest profile brands fed to millions of kids across the country. Bowing to consumer pressure and the “As You Sow” group who engaged with General Mills in requesting that it reformulate its iconic Cheerios product. , The Wall Street Journal reported that General Mills had been working to rid Cheerios of GE products for the past year. The cartons will voluntarily display “Not Made with Genetically Modified Ingredients”. Alas, it only affects the original flavors and not the Honey- Nut flavor, but it’s a step in the long march towards transparency. I know many a toddler who is fed cheerios as a mainstay, and this will rid one source of GE products from their diet. Thank you General Mills! Now let’s think about feeding our children more whole organic food. Continue reading “At least we have Cheerios?”
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