Peeling Back the Label: Organic, Natural, and Local

Boycott?Walking down a typical food aisle can be a daunting experience with a cacophony of seductive labels resounding from every shelf. These missives entice you to make purchases based on a feeling. Buying that product will make you feel healthier, sexier or perhaps insert a sense of pride that you are somehow protecting humankind and the environment. Food labels are powerful instruments that determine our purchasing habits unwittingly as we fill our baskets with hopes and emotions. With so many labels vying for our attention, it’s high time we peeled back the truth to see what’s really behind some of our most popular food labels. Continue reading