In these days of hyper information we are literally swamped with a plethora of labels on our food differentiating various attributes. From Fair Trade, Free Range, Natural, Non GMO, to low fat and Gluten Free, the array of claims have become encyclopedic. How are consumers supposed to know the best option? I think it’s time we communicate that the organic seal is the gold standard! It should be celebrated and promoted as the consumer’s premier choice! Continue reading
It’s hard to find anyone who knows more about organic policy than Miles McEvoy. Miles began working in organic agriculture for the Washington State Department of Agriculture (WSDA) in 1988. Prior to that, he spent 10 years working on farms, with fisheries and in forests. He says this background provided him with valuable context on the keys to sustainably producing and harvesting food, while still running a successful business. His perspective is a unique one, in that it combines the idealism of a grassroots farmer and environmentalist with the knowledge of someone who’s spent years working within WSDA and now the USDA.
I recently sat down with Miles for an interview on topics ranging from organic history to new initiatives to challenges for our industry. Below is the first part of the two-part interview. It has been edited and condensed for clarity.
“Though we have seen market success over the last 20 years, the number of new certified operations in the US has remained relatively flat,” Miles told me. “The industry continues to grow, sales are up, but the number of certified operations has not grown.”
A recent Wall Street Journal article pointed out that the Farm Belt is not expanding quickly enough into organics to meet growing consumer demand. Consequently, producers are going abroad for commodities
This leads me to ask, where have all the organic farmers gone? Continue reading
Most days we are actively engaged in running our businesses, maintaining what we do with the greatest of care and efficiency. We utilize metrics, milestones and deliverables as incentives to create profitable businesses. We employ specialized individuals who are experts in their field that help drive our businesses with new technologies and technical prowess. As business people we know what to do and how to do it, but do we understand and fully communicate the WHY? Continue reading